Glossary

Glossary

Product Qualified Leads (PQL)

Glossary

Product Qualified Leads (PQL)

Product Qualified Leads (PQL)

Definition

Leads who have used a product and shown interest or intent to become paying customers. PQLs are identified based on specific product usage criteria, indicating a high likelihood of conversion. This metric is crucial for sales teams to prioritize high-quality leads.

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Gathering all your data has never been simpler.

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