Glossary

Glossary

Glossary

Email Open Rate

Email Open Rate

Email Open Rate

Definition

The percentage of recipients who open an email out of the total number of emails delivered. It is calculated by dividing the number of opened emails by the total number of delivered emails, then multiplying by 100. This metric helps businesses understand the effectiveness of their email subject lines and sender reputation.

Try it now

Gathering all your data has never been simpler.

Automatic Data Pulls

Set Alerts

Visual Data Preview

Try it now

Gathering all your data has never been simpler.

Automatic Data Pulls

Set Alerts

Visual Data Preview